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Fast Forward Running Shop

FAST FORWARD RUNNING IS A SHOP DEDICATED TO ONE PARTICULAR SPORT:  RUNNING…..

 

 

The dedicated store, is situated in

Wote Street, Basingstoke and is owned by running enthusiasts Bob and Sandra Chatterton. 
 

Fast Forward Running stocks major brands of running shoes, apparel and accessories including Nike, Mizuno, Inov8, Brooks, Asics, Zoot, Salomon, Saucony and New Balance. Running shoes are very different from ordinary trainers, being lighter and designed specifically for the demands of the individual. Different disciplines such as road and trail running require a certain type of shoe, while track and cross country runners use spikes.Bob and his team are well qualified to advise anyone from novices to experienced club runners on the type of shoe and other equipment they need. 

Bob has been running for over 30 years and gained a taste for extreme training while in the Airborne forces.  His personal enthusiasm is off-road trail running and he regularly competes at any distance up to ultra marathons; events which are held over longer distances than the conventional marathon.   

Shop manager, Pete Williams is also a vastly experienced runner, competing for a local club the Overton Harriers. The other members of staff are  enthusiastic runners and they are all product trained by the manufacturers of the brands they sell.  “Fast Forward Running " is a shop for runners of all abilities, staffed by runners.  

This level of experience means that customers are guaranteed expert and enthusiastic advice.  Staff can carry out ‘gait analysis’, using the shop’s treadmill linked to a slow-motion camera and computer system to determine a runners gait and foot strike. The video playback will show you what type of runner you are: you could be an overpronator, a neutral runner or a supinator. But whatever you are - there will be the ideal shoe for you.  

 

As well as running shoes, Fast Forward Running stocks a varied selection of clothing and accessories.  From base layers which help keep the wearer warm, to cushioned running socks, hydration and day packs and GPS enabled heart rate monitors, the shop stocks a vast array of running equipment from big name brands.

So whether you’re an experienced runner or a novice, Fast Forward Running is your local centre for everything to do with running.

 

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   Shop Opening Times

   Monday - Friday  10:00 - 17:30

   Saturday -            09:00 - 17:30

   Sunday -  Closed - Out Running

 

    

Treadmill Video gait analysis available in store

 

 


From ASICS training shoes to 2XU clothing, we can kit you out with the best

We love running. We live it and breathe it. Because of our love for the sport, we know the best brands and the best gear, and we bring that knowledge to you.

Whether you are competing or training, you will find the best in running clothing, shoes and accessories that bring out the best in your performance. Our collection of products is incredibly varied, made to suit all running styles and conditions. Take a look at the great range of items for sportsmen and women, geared up to deliver everything you need to be the best that you can be.

At Fast Forward Running, we have the best names in the field of athletics. This is the place to come if you need a supply of your favourite brands, or perhaps you're looking for a range you've never tried before? Our collection features the likes of Newton and ASICS training shoes, Salomon trail shoes, as well as the collections from 2XU and Zoot clothing.

ASICS' women's running shoes are designed to give unrivalled performance

Understanding the importance of specific sportswear for female athletes. ASICS women's running shoes have been designed around sportswomen, and not simply recreating the same shoes that have been created for men. By tearing down these preconceptions, ASICS' training shoes come with a fresh attitude and a series of innovations.

By working around the dynamics of gender specific running, ASICS training shoes have been made by taking into account the natural gait and weight distribution of the runner. This is very different for men and women. ASICS' women's running shoes accommodate the smaller shape of the foot, making shoes that fit more snugly, reducing discomfort. Not only improving the fit of women's running shoes, ASICS have incorporated some smart features to improve your running.

As female athletes have a lighter build than men, the cushioning in the sole doesn't need to be as dense as it would for their male counterparts. The material would not successfully compress and the effect of bounce-back would be negligible. ASICS' Gender Specific Forefoot Cushioning uses a material called Solyte. This affords female athletes greater bounce and more impacts absorption. These great developments have made ASICS training shoes among the most popular choice around the world.

Nothing beats the feeling of running barefoot - until you wear Newton Gravity shoes

Sir Isaac Newton's Third Law Of Motion states that "for every action, there is an equal and opposite reaction". Scientific advancements and practical solutions have made the range of Newton Gravity shoes truly unique. Thanks to the Action/Reaction Technology theorised by the brand's namesake, the natural feeling of running barefoot is replicated.

This Action/Reaction Technology uses four external actuator lugs, which are pressed into the shoe's membrane. This works to absorb shock, the action part of the process. When you move your foot in a lever movement, the force that was stored is released. This reaction propels your foot forward in a burst of kinetic energy. Newton Gravity shoes give the closes thing to running barefoot, thanks to this great innovation, mirroring how the foot works naturally.

Our collection of running shoes is varied and designed to suit many different types of sportsmen and women. Whether you're looking for running shoes for long distance, sprinting or multi-event competition, you'll find them here at Fast Forward Running. We also have shoes designed for trail running, with brands such as Salomon.

Men's Salomon trail shoes feature distinct technologies that ensure that your feet are supported across long stretches. Knowing that you need a durable pair of shoes with comfort as a priority, Salomon trail running shoes include the Salomon Cushioning System (SCS), made to give the utmost shock absorption over greater distances. Reducing impact levels and fatigue, SCS will make all the difference over long periods of running.

The outsole of women's and mens Salomon trail shoes is incredibly tough, and able to deal with rough terrain. Feel confident and ready to take on all conditions, and despite the durable construction, these shoes are very light, and won't feel like they're dragging you back. As well as these great specification, Salomon trail running shoes include anti-debris mesh, protective toe caps and Quickfit lacing for speed and convenience.

Running gear packed with cutting edge technology from 2XU and Zoot clothing

Not only do we have exceptional running footwear, but you will also find the best running clothing at our online store. From training gear to racesuits for competition, Fast Forward Running has great clothing for men and women. We stock a collection of items from Zoot and 2XU, manufactures of premium sportswear.

Men's Zoot clothing includes all the basics for a successful run. Bringing together a collection of scientific advancements, this range of clothes ensure that you not only feel comfortable, but your performance is improved too. Employing a 100% polyester knit, the Zoot collection of singlets have the benefit of exceptional moisture wicking capabilities. By drawing moisture away from the skin, you can be sure of a prolonged, and more effective performance. With their own MICROlite 3D fabric, this provides a light and breathable layer.

Taking sporting performance to a new plateau, comes the compression wear of 2XU clothing. 2XU has set out to give the wearer of its garments the edge over the competition. Continually striving to find new ways to improve and build on their extraordinary range of running clothing, with advanced compression technology to reduce muscle fatigue and highly effective moisture wicking.

For the best in running clothing and footwear you needn't look anywhere other that Fast Forward Running. We're here to help you find the right gear to suit your particular event and training; please do call us on 01256 463066, or get in touch via our Contact Us form. We'd love to hear from you, and our team are more than happy to answer any enquiries you might have.

Fast Forward Running - Mon Sep 06 00:11:42 BST 2010 [web2]